DrafterX wrote:The abominable ho man..??
The one and only.
Can't wait to meet the little guy. I'll be driving him to stage in my golf cart from the talent trailers.
opelmanta1900 wrote:that definitely looks like a fun time... ludacris seems like a strange choice for a headlining act for a thing like that...
Driving attendance for the ATL festival at Road Atlanta.
Last year's headliners were Andrew WK Friday night and Waka Flocka Saturday. Was weird, but every Gridlife festival is weird. That's the point. Getting different scenes together at one venue. Music/EDM crowd, the show car people, the race car competition people, the trackday people, the drift crowd and spectators for all those things.
We're trying to get more people interested in going to the racetrack. Loads of smaller tracks are dying. The average age of a SCCA or NASA participant is up there. It's just not a thing the younger crowd is into anymore. So Gridlife's goal is to get people interested and get people on track, and to do that you need crowds.
Big name local artists bring crowds. And the average attendee is probably 25-35, grew up with Ludacris on the radio. And we're in Atlanta, Ludacris home market.