Porksoda wrote:This is what I dont get. Because the actual manufacturers don't always make gems, it's ok for someone else to get sticks made somewhere else and stick a manufacturers label on it. What? I dont care if it's under license, they are not the cigars they are supposed to be. This isnt a game, this is my money we're talking about. If I buy cigar X, I expect it to at least be made under the supervision of brand X. Not some house blend with a "licenced" label.
Licensing is tricky. I may come off as somewhat cavalier about the whole thing, but it's an interesting balance.
Lets say for pretend, you're greycliff... you've got a large amount of goodwill associated with your name. That means 2 things, 1- licensing your name is worth a good amount of $, and 2 - You have to be concerned about anything which may diminish the value of your name.
So, dstieger is svedish Match. He wants to license your name to produce a line of cigars... He has to pay you a decent amount of $$ (which means he's likely going to want to put out a decent quality product so that it sells and he makes money back); AND he's got to convince you that he isn't going to do any lasting damage to your name. I'm guessing that in these contracts there is some sort of approval process which has to occur...perhaps they have to sample to the line before releasing it for sale or something like that. I don't know, and none of us will know those details.
But my point is, I have trouble believing that all quality control is gone....