I can tell you who the fools were... a few thousand of jokers out here in Cal. All got caught up in the cigar smoking, look-at-me-I'm-trendy phase a few years back. My local cigar merchant was having a field day. He kept the good cigars in the back for his regular customers, then sold the junk out front to the newbies.
That was about the time I started smoking a pipe. Cheaper to smoke, consistent flavors and usually an aroma that no one complains about.