At first I was amazed as well. But, when you divide the final price by number of sticks, the price is $12.44 per. I'm not saying that's a good deal, but I know in SoCal it's hard to find these below $15 a stick. So is it really that bad a deal???
I know I wouldn't pay it, but then again, if they're your favorite smoke and you can't find them anywhere?? Who's to say. As they say "it's all relative."
Oh yeah, and I do know where you can get the Maduro Monarco for less (on the internet of course).