Best $ value is the Dalmore 12 yr (at $23 or less). I drink a lot of scotch, and firmly believe this is the VERY best value to be found. In my opinion, DON'T get suckered into a bottle of the Dalmore cigar scotch (it's 8 yrs) and slightly more $ (I think based upon their marketing it to the cigar smokers).
Something very comparable to it (taste and $) is the Dewars 12 yr reserve (although it is a blend). But wow, it sure goes down easy!~~:
I also have never been disappointed withGlenfiditch or Oban - 12 year - they're pretty darned good too.
If you like the taste of peat, and I don't know too many people outside of Ireland/Scotland who do, then try the Laphroaig (very peaty).
Have fun, experiment, and hell, regardless of what you buy, have a few on the rocks, and by the third or fourth, you probably won't care who bottled it.