LMAO!!
Screw you, ya bastid!
I've seen kegs put in big tubs of ice before, but they always seemed to be replenishing the ice. As a former engineer (boiler tech) I have all kinds of ideas on how to keep things hot or cold floating around in my head.
I wanted the black, foam insulation (works great on chill water lines) but all they had in that regard was already formed to fit pipes. No big sheets of it.
But they did have the insulation you see, in a $10 roll. It's thinner than the black foam, but it went around twice.
My plan was to put the lid on after refilling my beer, but the european tap was a lot taller than mine. So I draped a wet towel over it and that worked.