El Surco was a pre-revolutionary cigar factory in Cuba.
Now El Surco is the brand name of a domestic machine-made Cuban cigar. These are not "Havana's" in the sense that they are not export-grade cigars. They are made for domestic consumption and cost about a dollar a bundle - i.e., about a nickel a cigar. The cigars are not sold to tourists and theoretically cannot be exported outside of Cuba. The usual way to get these (and similar domestic Cubans) is to slip your helpful hotel staff a few bucks, and they'll go to a locals-only store and get you a bundle wrapped in paper.
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t33bone wrote: