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Alright, I did some surfing and here is a c&p of what I could find. Looks like they are not only a new band, but also new blend. I recommend 'em (but that doesn't count for much).
"The NEW Oliva Family O Bold has finally arrived. This new version of the classic O is all power and flavor. Re-blended for a true full body taste, this Puro brings the flavor. Made of all Cuban Seed Habano fillers and finished with Sun Grown Habano wrapper. Intended for those looking for a premium cigar capable of delivering all the flavor of a full body cigar, without any of the harshness. As before, these fine cigars are elegantly finished with an embroidered satin label and encased in humidor-finish cases of 25."
and another:
Oliva O Omni cigars represent one of the finest and now 'boldest' editions from the Oliva Family, renown for their superb fillers, wrappers and hand craftsmanship. Oliva O Omni cigars are puros blended with 100% Cuban-seed Habano tobacco grown in Nicaragua with an extra-hearty binder leaf for a full bodied smoke that's amazingly smooth. This is achieved by aging all the tobaccos for 5 years. If you love smooth, rich flavor and oily, mouthwateing wrappers try 'O' Bold now!"