List your wants for cakes, pies, ice creams, etc and roll from there. You could even include doughnuts if you have a local/real doughnut shpo in town...but don't include Dunkin Donuts unless there's a seperate non-elitist dessert PIB cuz Dunkin ain't real doughnuts.
I really don't know how these work, but it's an idea I had (sparked by another thread) and figured someone smarter than myself might want to head that up.